Audio News Release (ANR)

An audio news release (ANR) is a 30- or 60-second scripted, voice-narrated audio segment that includes a sound bite from your spokesperson and a call to action sending listeners directly to your website or business. ANRs are traditional media vehicles designed to reach mass audiences across the country. ANRs are low-cost/high-return solutions for clients looking to quickly and easily maximize both their budget and their message. Our ANRs are all-inclusive of script writing, production, distribution, and metrics. Distribution is comprehensive and includes national placement on radio syndications and airings on hundreds of radio stations across the country, reaching several million listeners. ANRs are commonly used to inform, educate, raise awareness, and equally to boost results or complement other broadcast vehicles as part of a campaign.