Product Demonstration (How-to Video)


How-to videos are produced to explain complicated or intricate subjects or products. They range from 30 to 90 seconds in length and can include voice narration and complementary music and graphics. They are essential for topics ranging from cosmetic application, trending fashion, DIY home improvement, skincare maintenance, medication administration, and catastrophe preparedness. This style of video can be used across social media and websites as well as on television.